Talent Surpasses Budget at Project Ethos “Carpe Diem,” on March 12, 2011, at the Avalon Nightclub in Hollywood during the Kickoff of LA Fashion Week
By Kaylene Peoples | May 2nd, 2011 | Category: Events, Fashion, Runway | 1 Comment »For the kickoff of LA Fashion Week on March 12, 2011, Project Ethos at the Avalon nightclub in Hollywood was the place to be. Aside from the intimidating long line, which literally wrapped around the building with guests and press clamoring to get in, one could feel the buzz of electricity emanating, anticipating the upcoming shows that evening. Red carpet arrivals were busy posing for media, and the fashion portion of the show was backstage, preparing for the emerging designers’ debut of their collections.