Directives West ‘First LA’ Fall/Winter 2011 Runway Show at The Patio at California Market Center on March 14, 2011, in Los Angeles, California
By Kaylene Peoples | May 4th, 2011 | Category: Articles, Interviews and Reviews, Fashion, Runway | 1 Comment »Directives West First LA was held March 14, 2011, on the patio at the California Market in Downtown LA. The Fall 2011 lineup included fashion designers who were selected to showcase the seasonal trends on the West Coast. A video was shown before the runway started with a resounding message that Los Angeles is the most creative when it comes to fashion, that the consumers will invest in statement pieces, continue to spend money on clothes, and that LA is the contemporary capital.