Kaylene Peoples interviews Jerome Courshon, creator of “Secrets to Distribution,” who talks about genres and a niche within a niche with the idea of writing your script for distribution before you even shoot the movie.

Independent filmmakers have so much to juggle. First they have to coordinate the shoot, and this is after a script is selected, cast, and the crew is in place.

Distribution shouldn’t be hard, but it is a confusing process for most independent filmmakers. For the part 1 of our distribution series, I interviewed Jerome Coushon creator of THE SECRETS TO DISTRIBUTION. This interview focuses on distributing your independent film via DVD sales and rentals and Netflix. Watch the interview.

Theatrical distribution is the hardest kind of distribution to obtain from a distributor. So the dirty little secret is if you’re not in one of those top three, you can probably forget about it. However, most people don’t realize that there are a number of films picked up not at those festivals, and usually after they’ve built some kind of pedigree.

If you’ve made a movie and you need distribution, whether it’s traditional or doing DIY (Do it Yourself) approach, this is the ultimate program to understand the game or actualize having distribution; getting it, securing it for traditional distributors, or getting it in the marketplace yourself and learning what you need to do to actually drive traffic, build an audience, and get people to buy your film.