Tag: Lisa Curran

Lisa Curran Swim – Designing Versatile Swimsuits

Lisa Curran is the creator of Lisa Curran Swim, a swimsuit and cover-up line of trendy swimwear that includes stylish bikinis and one-pieces. Her line was created out of sheer necessity when she herself was looking for bikinis in stores and wasn’t satisfied with what she found for herself. Curran began to create her own swimsuits and a buzz generated and before she knew it, she landed her first account at Barneys New York. Curran’s swimsuits are not your typical assortment of string bikinis. Her line consists of a sophisticated, versatile collection of swimsuits. The styles are tailored-made for just about every type of woman, with suits ranging from skimpy to a more modest swimsuit that hides the tummy and allows for bigger bust lines. Curran’s swimwear has been featured in numerous publications (Glamour, In Style, Allure, Self, Sports Illustrated, Seventeen, and More) and worn by countless celebrities (Drew Barrymore, Jenny McCarthy, and Kaye Walsh).

Lisa, your swimsuits are fun and very figure flattering. How did you come up with such a variety of swimsuit styles?

When I am designing, I always have a particular person in mind. Who is she? Is she in college? Is she a young mommy? Is she into fashion or more conservative? Then I make a swimsuit for that person.

What inspires your designs?

Whatever I am feeling at the moment. At the moment, I am really into retro mod.

What types of fabrics do you use for your cover-ups? What makes a practical cover-up?

I use light cottons or a lighter version of my swimsuit material. I use something that will dry quickly.

What is your design background (i.e. education)?

I have a degree from FIT and University of Delaware.

How long have you been designing?

Eleven years.

You’ve had a lot of success, you’ve graced several magazines, and you are among the favorite of a lot of celebrities. How do you continue to reinvent yourself so well with each new collection?

It actually gets more difficult the more successful you become. But thank God I love what I do, so it comes pretty easy to me.

How would you define your spring/summer swimsuit collection?

I was really into green and color. I would describe it happy, sophisticated, with a slight twist.

Do you have a favorite piece in your collection?

I have a few favorites. I love the patent and the navy Lucite.

What other types of garments do you design?

I am starting to get into summer dresses.

What are your price points?

$160-$210.

What would you say sets you apart from other designers?

My fit.

What obstacles if any did you encounter when starting your line?

I encountered many obstacles. Money, production, working 24/7. It wasn’t easy, but I made it through it. I believed in my product, so I was determined.

What was your highest high as a designer? My first Sports Illustrated swimsuit party, and going to the Golden Globes and meeting so many celebrities.

Lisa Curran Swim is located in retail stores, and you can purchase her suits directly from her website www.lisacurranswim.com.

Interviewed by Kaylene Peoples

See the fashion editorial. Lisa Curran Swim is also featured in this issue’s “Summer 2008 Issue” video segment.